New data has found that in the next five years,
customers (70%) and employees (41%) will be the most influential stakeholder groups on business strategy globally.
According to Russell Reynolds Associates’ latest report which surveyed more than 1,000 business leaders across 53 countries,
investors (37%) and the board (33%) were ranked third and fourth.
The report explained that the changing power dynamic has shown that “global leaders are increasingly aware of the influence that employees can exert over public discourse,
with social media a ready platform for airing concerns”.
Notably, in Mainland China and Hong Kong, customers (56%) and governments took the number one spot in the most influential stakeholder on organisational strategy,
followed by employees (54%).
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